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Organize leads and deals with tags

Tags are workspace-approved labels — admins manage the library, everyone applies them, and they follow leads onto deals.

1

Admin: create the library

Settings → Tags → enter a name, choose a color, create. No free-text tag sprawl — the library is the source of truth.

2

Apply tags

Tag an individual lead, bulk-tag a selection with Manage tags, or use the Tags control in a deal's right sidebar.

3

Filter by tags

In All Leads, include records matching any or all selected tags — and separately exclude tags.

4

Route with confidence

When a tagged lead routes to a board, its tags follow onto the resulting deal. Rename a tag once in Settings and it updates everywhere.

Why It Matters

Tags with stable IDs are the foundation for the upcoming automation builder — a clean library now means powerful rules later.